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Analysis of Bauer - Grazia Magazine Cover of Irene

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Grazia Magazine - Irene Grazia, the  masthead of the Bauer brand, is written in thin pink serif font to emphasis the signification of the brand. It draws the reader's attention and it is easily recognisable. However, Irene, from the group Red Velvet, is covering the masthead which suggests that Grazia has a lot of confidence in their brand. The colour scheme, being pink and white, connotes a sense of femininity and elegance which appeals to their demographic. The colours, pink and white, conveys a sense of compassion, purity and sweet. There are cover lines on the magazine written in thin sans serif font. It presents a sense of simpleness but also clarity. Furthermore, the cover lines inform the audience of what the magazine contains. Bae Joo-hyun, also known as Irene, is the main star image and is presented as important due to Grazia first introducing her by stating "Irene's Power" written in pink and is one of the biggest headings. It draws the attention o...
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Analysis of Vogue Magazine - Lupita Nyong'o

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Vogue - Lupita Nyong'o The  masthead of the popular brand, Vogue  is also written in bold gold serif font to emphasis the signification and sophistication of the brand. It draws the reader's attention and it is easily recognisable. There is no slogan or skyline because Vogue has confidence in their brand. The colour scheme, being brown and white and general warm colours, conveys a sense of formality which reflects their demographic. the colours brown, black and white suggest a sense of class, authenticity and purity. Cover Line There is quite a lot of cover line around the magazine  written thin sans serif font. It presents a sense of simplicity on the other hand elegance. The cover line also informs the audience of what the magazine is going to about. Anchorage Lupita Nyong'o is written in black and bold and is also one of the biggest headings. It draws the attention of the audience and makes them feel as if they know her personally. Vogue has only written h...
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Statement of Intent

Statement of intent Bauer, the media production company, is launching and working with the up-coming brand “opal.”. It hopes to reach its target audience of sophisticated and youthful 16-25-year olds by including trending topics, for example fashion, make up and beauty tips, celebrity gossip and news that will intrigue and interest individuals; models who are a similar age to my audience. Using models within this age bracket will allow the audience to relate and identify with them. Also, I hope to portray this sense of sophistication and youth through styles, the editing techniques and the format of the magazine by using casual but classy outfits, poses and mise en scene that they can relate with. The language and terminology I will use will contain “attention grabbing” words, phrases and inviting vocabulary such as “Check out!”, “Don’t miss out!” or “Learn more”. The language plans to communicate with audience as if talking to them directly and drawing their interest in hopes to c...
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