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Bauer History

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Bauer History Bauer Media UK is an entertainment network of iconic, multi-platform brands and is Europe’s largest magazine publisher. Bauer was founded in Hamburg in 1875 and now in its fifth generation of family ownership, the Bauer Media Group operates and one of the leading players in 20 countries including the UK, Germany, Poland, Australia, New Zealand and the USA and has 11,000 employees worldwide contributing to the success on a daily basis and publish more than 600 magazines.  In 1875 the lithographer, L udolph  Bauer laid the foundations for the global media company.  Ludolph set up a printing in Hamburg to produce business cards. He had various printing jobs; he launched the local advertising newspaper Rothenburgersorter Zeitung. This was later followed by Extrablatt am Montag and eventually in 1926 by Rundfunk-Kritik, a radio magazine which quickly reaches sales of over a half a million copies weekly. In the UK we reach 25 million consumers. O...
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Analysis of Vogue Magazine - Lupita Nyong'o

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Vogue - Lupita Nyong'o The  masthead of the popular brand, Vogue  is also written in bold gold serif font to emphasis the signification and sophistication of the brand. It draws the reader's attention and it is easily recognisable. There is no slogan or skyline because Vogue has confidence in their brand. The colour scheme, being brown and white and general warm colours, conveys a sense of formality which reflects their demographic. the colours brown, black and white suggest a sense of class, authenticity and purity. Cover Line There is quite a lot of cover line around the magazine  written thin sans serif font. It presents a sense of simplicity on the other hand elegance. The cover line also informs the audience of what the magazine is going to about. Anchorage Lupita Nyong'o is written in black and bold and is also one of the biggest headings. It draws the attention of the audience and makes them feel as if they know her personally. Vogue has only written h...
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